One word: growth. And there’s two kinds of it. 1) Business growth—entrepreneurs growing by acquiring and retaining customers, and 2) personal or professional growth—teachers or corporate trainers helping people with new knowledge and skills.
An online quiz maker is a useful tool for facilitating both kinds of growth. How? Marketers can use quizzes as part of a social media marketing strategy to generate brand awareness or to drive engagement. Organizations also use quizzes to strengthen lessons from onboarding or training. Project management software platforms, like Wrike, create quizzes for customers after product tutorials. As a result they reduced product training time by 70%.
Teachers and trainers can create a quiz to make lessons more interactive and engaging. It’s been researched and proven that regular quizzes—not to be graded or evaluated (this is key)—boost memory retention, drive engagement, and make learning fun. More on this in a bit.
Are you an entrepreneur looking to increase brand awareness or onboard new staff better? Or a teacher or trainer looking to drive learner engagement? Regardless of which, you need to figure out why you want to make a quiz. Then consider who your audience is and what do you want them to accomplish. How does that tie into your goals? Let’s walk through some examples to kickstart your imagination.
Have you heard of the testing effect? It says that the more often you test your knowledge, the more you’ll learn and retain. Don’t you want new staff to remember your values and critical policies? Do you want customers to remember how to use key features so they can get the most out of your product? If you’re an online educator, isn’t it important that your students remember what you taught them? Don’t leave it to chance, make a quiz.
Ever been excited by the phrase “It’s test time!”? Didn’t think so. Sure, quizzes should first and foremost track a student’s progress—but they can be fun, too. If you’re in a traditional education setting, an online quiz creator makes a great, interactive addition to in-class exercises. You can have fun with it and take the edge off by adding visuals and GIFs.
You want your brand to be known for something—your primary content pillar. Create online quizzes about anything from pop culture to history and tie it back into your social media marketing pillar. If you do it well, people will learn about themselves, make progress, and ultimately view you as the subject matter expert. If you’re looking to be more direct, take a look at our lead generation forms.
Maybe your company experienced a growth spurt that brought an influx of new staff in. Growing too fast could mean values don’t get transmitted, cultural norms give way to individuality, and organizational culture getting lost in translation. Trello, a software platform for organizing work, has over 60% of its staff working remotely. They use quizzes to help staff understand company history, get to know one another, and reinforce shared values. For any company, big and small, you can create a personality quiz, a trivia contest or anything you like to build or enforce culture. If you’re looking to improve your recruitment processes, take a look at our job application forms or understand more about your staff with an employee satisfaction survey.
If you’re teaching different levels, use an online quiz to make sure your students are placed in the right class. It’s a great way to introduce new students to your teaching style, making them comfortable and keeping them confident at the same time. The last thing you want is placing someone at the wrong level, either making learning too easy or too difficult. Use a placement quiz to find your learner’s Goldilocks zone.
Want some ideas for your next quiz? Check out these ready-to-go templates:
This template tests general knowledge and keeps them engaged with a friendly tone.
This template is ideal for English teachers wishing to make learning more fun.
This quiz template lets you build your own trivia game. Add some GIFs and modify the questions to launch your online quiz today.
Here’s another good example of online teaching. This quiz uses images, icons, and personalized messages to make learning enjoyable and efficient.
A placement test like this is fun, engaging, but takes a little time to edit. When you’re ready to flex its power, our online quiz maker won’t disappoint.
Math. Just the name brings some people to tears. But this math quiz makes learning as easy as Pi.
Don’t know how to code and want to make your own quiz? You’ll need an online tool to do so. With Typeform you can create something that is beautiful, mobile-friendly, and effortless. Looking to make a test? Take a look at our test maker.
Here are tips on how to build a seamless Typeform quiz that will rock your audience’s socks off.
If you want people to be engaged with your content, treat them like a friend. To personalize your quiz, use Typeform’s Piping feature to address people by name throughout. Make your quiz takers feel welcome.
Remember those high school exams with endless questions just sucking the life out of you? Thankfully, typeforms ask just one question at a time, like a real conversation. This helps people relax, focus and finish.
If your quiz taker is doing well, why not give them a thumbs up? Or if they’re having a hard time, why not a word of encouragement or guiding hand? With Logic Jump (a PRO feature), you can support them in unique ways—all based on their answers.
Have you ever given up reading or doing something because it was presented without charm, effort, or both? Thankfully it doesn’t take much to design a better experience. Break boredom with images, GIFs, and videos. Don’t be afraid to mix it up. Variety is the spice of life—same goes for quizzes.
If you’re a teacher, use Typeform’s Calculator (a PRO+ feature) to set up your own scoring system and save hours of correction and scoring. You can also link to Typeform’s general report at the end of your quiz so your students can see how they compare with their peers. Contests can bring out the best in people.
When it comes to quizzes, Thank You Screens may be the thing that people look forward to the most. With Typeform’s smart (brilliant?) quiz maker you can create different messages for different responses and results. Leave them with a lasting impression and maybe they’ll share your quiz with their network.
Now that you have a gorgeous quiz to share, it would be a shame if it didn’t always keep up appearances. Thankfully typeforms look equally great on desktops, mobiles, and tablets alike.
For interactive content, consider embedding your quiz on your website or on your blog. You can have it open as a popup on a website, with a few visual styles to choose from. You’ll get a custom embed code to add directly into WordPress, SquareSpace, or any HTML powered site.
For business purposes, you may want to track visitor behavior and demographics to see how well your quiz is performing with different groups. Just paste your Google Analytics web tracking code into the Typeform builder.
You already put in the effort to create an online quiz just to gather new leads—now go the extra mile and send them a thank you note alongside their quiz score. Nurturing new leads helps conversion. Nurturing current customers leads to retention.
Whether you’re using quizzes to stimulate learning and engagement in your classroom or to generate leads for your business, integrations help you do even more with the data you collect. Here are just a few ideas about what you could do once people have hit Submit on your quiz.
If you’re a marketer, use Google Sheets to track results. If you’re doing product tutorials with quizzes, you’ll want to know if there are sticking points for learners. If you’re a teacher, you may want to track student results and patterns. Add new scores as rows in Sheets so you can analyze their progress closely.
If you’re using a quiz to collect leads, then our native Mailchimp integration is just what you’ve been looking for. It’s simple. Use our quiz maker to create interactive, professional content, make sure to ask for name and email, and it zaps the contact info to Mailchimp.
If you use Intercom, you can transfer valuable customer data from your quiz straight to your Intercom CRM account.
Once your respondent has completed the quiz, you might want to automatically send them a voucher or certificate of completion. Doing this is easy: just craft up a nice email in Gmail, and integrate your account with Typeform.
If stand-out forms are what you seek, our easy to use online form builder allows you to create beautiful forms in minutes.