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The respectful marketer’s guide to marketing personalization
Consumers want both their privacy and personalization. So how exactly does the respectful marketer navigate this tightrope? Read on to learn how.
Lydia Kentowski  |  06.2024
The irony of data privacy and personalization
Consumers want both data privacy and personalization. Though these themes sound in direct conflict, brands have to find a way to walk the tight rope of meeting both sides of customers' expectations. Here's how.
Kevin Branscum  |  05.2024
The four types of customer data and how they can prepare you for the cookieless future
The cookieless future is coming any day to be the new reality for marketers: no more third-party tracking cookies, just the four types of customer data, and a whole new perspective on marketing and personalization. Learn more about the future, now.
Typeform  |  05.2024
5 ways to make your marketing strategies more human
In the age of AI, a humanized marketing approach can make all the difference in building consumer trust. Here’s some strategies that can help.
Lydia Kentowski  |  05.2024
3 ways personalized surveys can boost form conversions
Survey personalization can go a long way in building trust with your audience, creating a more streamlined and relevant experience, and earning engagement. Learn more about adding survey personalization to your strategies.
Typeform  |  04.2024