Inside Story
Creativity and AI: Coexisting in content creation
How Obviously.ai’s Creative Director uses Typeform data and machine learning to find their ideal persona and create relevant content.
Jack Riewe | 01.2021
Creating content for humans: an interview with Mailchimp's Erin Crews
Find out how their voice stands out from the copy-cats, and why customers are king for Mailchimp's content team.
Simon Dumont | 11.2019
Feedback: can it help rebrand a business?
LiveChat knew customers liked their product. But how did people feel about their brand?
Justyna Polaczyk | 06.2019
How Meller built a $6M online fashion brand
A closer look at the startup’s high-powered performance marketing.
Chris Erthel & Patrick Windbüchler | 04.2019
How we’re trying to turn events into experiences
From SXSW to The Next Web, see why Typeform’s Marketing Team packed their bags to get their event strategy off the ground.
Bozena Pieniazek | 04.2019
Why personal conversations are fueling the new leadership model
Do you have the courage to be vulnerable? SaaS company FullContact thinks it’s the key to a successful organization.
Scott Axcell | 01.2019
Inside the Happy Startup School
Why it’s time you made happiness your business model. An interview with cofounder Laurence McCahill.
Paul Campillo | 10.2018
Step inside our new Developer Platform
Find out how Typeform is building the ultimate developer experience.
Jason Harmon | 10.2018
Why company cash has us on the edge of our seats
We interviewed Typeform CFO Huw Slater on how finance is more about taking action than making money.
Simon Dumont | 09.2018
10 ways Typeform is creating a culture of employee feedback
What happens when you bake employee feedback into the fabric of your company?
Georgina de Solà | 09.2018
Why we built a MailChimp integration
See how our Product Team moved from the idea phase to first release.
Arjen Harris | 09.2018
Want to start more conversations in your office? Build a Barception
Here’s how the people behind Barception turn coffee and conversation into office culture.
Simon Dumont | 07.2018
Why your company needs a human voice
Voices are an invisible but crucial part of our personalities. Listen to how the voice of Typeform gets conversations started with customers.
Valerie Mathis | 05.2018
Rebranding Typeform: finding the real us
How we created a “people first” brand—starting with a long, hard look in the mirror.
Alex Antolino | 02.2018
How much does a logo cost?
Online logo maker Looka opened up their design process to machines. But their humans had to figure out the pricing model.
Dawson Whitfield | 02.2018
Flat out change: balancing structure with culture
How Typeform Engineering reshaped its horizontal structure to mimic the business of bees.
Tom Doehler | 01.2018
How Greenhouse learned to hire technical people
See how a startup used data to speed up the way they hire great technical staff.
Melissa Suzuno | 08.2017
Opening the door on the Typeform Challenge
What happens when you give staff two full days to innovate?
Eric Johnson | 07.2017
What went on at Typefest?
Go behind the scenes on how we organized and carried out our first company retreat.
Gabriela Cantu | 06.2017
How Typeform built a data team in under 6 months
On building that elusive multidisciplinary team of young, talented people with complementary skills–who also happen to get along.
Alessandro Pregnolato | 04.2017
C0d3r’s Cut: The conversational interface
Technology Imitates Art was one of our most innovative articles to date. See how the team came together to create content that talks.
Paul Campillo | 04.2017
Crazy Egg cracks open its product roadmap process
See how the startup builds products that people really want.
Jessica Tiao | 03.2017
Why MailerLite spends on employees, not things
Do shared experiences really build better companies?
Ilma Nausedaite | 01.2017
A look inside Glassdoor's work culture
The company that champions transparency and cultural positivity shares its secrets.
Marcus Alfred | 10.2016
Creativity and AI: Coexisting in content creation
How Obviously.ai’s Creative Director uses Typeform data and machine learning to find their ideal persona and create relevant content.
Jack Riewe | 01.2021
Creating content for humans: an interview with Mailchimp's Erin Crews
Find out how their voice stands out from the copy-cats, and why customers are king for Mailchimp's content team.
Simon Dumont | 11.2019
Feedback: can it help rebrand a business?
LiveChat knew customers liked their product. But how did people feel about their brand?
Justyna Polaczyk | 06.2019
How Meller built a $6M online fashion brand
A closer look at the startup’s high-powered performance marketing.
Chris Erthel & Patrick Windbüchler | 04.2019
How we’re trying to turn events into experiences
From SXSW to The Next Web, see why Typeform’s Marketing Team packed their bags to get their event strategy off the ground.
Bozena Pieniazek | 04.2019
Why personal conversations are fueling the new leadership model
Do you have the courage to be vulnerable? SaaS company FullContact thinks it’s the key to a successful organization.
Scott Axcell | 01.2019
Inside the Happy Startup School
Why it’s time you made happiness your business model. An interview with cofounder Laurence McCahill.
Paul Campillo | 10.2018
Step inside our new Developer Platform
Find out how Typeform is building the ultimate developer experience.
Jason Harmon | 10.2018
Why company cash has us on the edge of our seats
We interviewed Typeform CFO Huw Slater on how finance is more about taking action than making money.
Simon Dumont | 09.2018
10 ways Typeform is creating a culture of employee feedback
What happens when you bake employee feedback into the fabric of your company?
Georgina de Solà | 09.2018
Why we built a MailChimp integration
See how our Product Team moved from the idea phase to first release.
Arjen Harris | 09.2018
Want to start more conversations in your office? Build a Barception
Here’s how the people behind Barception turn coffee and conversation into office culture.
Simon Dumont | 07.2018
Why your company needs a human voice
Voices are an invisible but crucial part of our personalities. Listen to how the voice of Typeform gets conversations started with customers.
Valerie Mathis | 05.2018
Rebranding Typeform: finding the real us
How we created a “people first” brand—starting with a long, hard look in the mirror.
Alex Antolino | 02.2018
How much does a logo cost?
Online logo maker Looka opened up their design process to machines. But their humans had to figure out the pricing model.
Dawson Whitfield | 02.2018
Flat out change: balancing structure with culture
How Typeform Engineering reshaped its horizontal structure to mimic the business of bees.
Tom Doehler | 01.2018
How Greenhouse learned to hire technical people
See how a startup used data to speed up the way they hire great technical staff.
Melissa Suzuno | 08.2017
Opening the door on the Typeform Challenge
What happens when you give staff two full days to innovate?
Eric Johnson | 07.2017
What went on at Typefest?
Go behind the scenes on how we organized and carried out our first company retreat.
Gabriela Cantu | 06.2017
How Typeform built a data team in under 6 months
On building that elusive multidisciplinary team of young, talented people with complementary skills–who also happen to get along.
Alessandro Pregnolato | 04.2017
C0d3r’s Cut: The conversational interface
Technology Imitates Art was one of our most innovative articles to date. See how the team came together to create content that talks.
Paul Campillo | 04.2017
Crazy Egg cracks open its product roadmap process
See how the startup builds products that people really want.
Jessica Tiao | 03.2017
Why MailerLite spends on employees, not things
Do shared experiences really build better companies?
Ilma Nausedaite | 01.2017
A look inside Glassdoor's work culture
The company that champions transparency and cultural positivity shares its secrets.
Marcus Alfred | 10.2016