"Bring joy to the journey" and other themes guiding our shift to remote work
An inside look at how Typeform became a hybrid, remote-first company by focusing on meaningful relationships and bringing joy to the journey.
Michelle den Herder & Laura Balaguer | 04.2021
Creativity and AI: Coexisting in content creation
How Obviously.ai’s Creative Director uses Typeform data and machine learning to find their ideal persona and create relevant content.
Jack Riewe | 01.2021
Making internet business personal: an interview with Intercom’s Ciaran Nolan
How do you turn a transaction into an experience? Find out why Ciaran from Intercom thinks this is the key question SaaS companies should be asking themselves.
Simon Dumont | 01.2020
Creating content for humans: an interview with Mailchimp's Erin Crews
Find out how their voice stands out from the copy-cats, and why customers are king for Mailchimp's content team.
Simon Dumont | 11.2019
The rise of microcopy at Typeform
From UX wronging to UX writing: why we started paying attention to the words in our product.
Steve Howe | 11.2019
Inside Autopilot’s partner marketing strategy
How to gain 2,500 customers in under 2 years by focusing your product and collaborating with partners.
Anne Fleshman | 06.2019
Feedback: can it help rebrand a business?
LiveChat knew customers liked their product. But how did people feel about their brand?
Justyna Polaczyk | 06.2019
How Meller built a $6M online fashion brand
A closer look at the startup’s high-powered performance marketing.
Chris Erthel & Patrick Windbüchler | 04.2019
How we’re trying to turn events into experiences
From SXSW to The Next Web, see why Typeform’s Marketing Team packed their bags to get their event strategy off the ground.
Bozena Pieniazek | 04.2019
How Unsplash went from side project to million-user platform
An interview with Cofounder Steph Liverani on building a data-driven team, being married to her cofounder, and living with less.
Eric Johnson | 01.2019
Why personal conversations are fueling the new leadership model
Do you have the courage to be vulnerable? SaaS company FullContact thinks it’s the key to a successful organization.
Scott Axcell | 01.2019
How a race against time brought our company together
Two weeks. Four departments. Find out what happened when we dropped everything to build seven integrations.
Simon Dumont | 11.2018
Inside the Happy Startup School
Why it’s time you made happiness your business model. An interview with cofounder Laurence McCahill.
Paul Campillo | 10.2018
The rise of Airstory and Copy Hackers
An interview with partner and product lead Lance Jones on leaving big business to launch startups from scratch.
Eric Johnson | 10.2018
Step inside our new Developer Platform
Find out how Typeform is building the ultimate developer experience.
Jason Harmon | 10.2018
Why company cash has us on the edge of our seats
We interviewed Typeform CFO Huw Slater on how finance is more about taking action than making money.
Simon Dumont | 09.2018
10 ways Typeform is creating a culture of employee feedback
What happens when you bake employee feedback into the fabric of your company?
Georgina de Solà | 09.2018
Why we built a MailChimp integration
See how our Product Team moved from the idea phase to first release.
Arjen Harris | 09.2018
Want to start more conversations in your office? Build a Barception
Here’s how the people behind Barception turn coffee and conversation into office culture.
Simon Dumont | 07.2018
How live chat leads to better conversations with customers
We’ve solved over 5k customer problems on the spot with nearly 100% customer satisfaction. Here’s how we got started.
Asia Jarosz | 06.2018
Why your company needs a human voice
Voices are an invisible but crucial part of our personalities. Listen to how the voice of Typeform gets conversations started with customers.
Valerie Mathis | 05.2018
Rebranding Typeform: finding the real us
How we created a “people first” brand—starting with a long, hard look in the mirror.
Alex Antolino | 02.2018
How much does a logo cost?
Online logo maker Looka opened up their design process to machines. But their humans had to figure out the pricing model.
Dawson Whitfield | 02.2018
Rallying the entire company to launch the new Typeform
Here’s how we got over 150 people behind the same goal.
Jaume Durany | 02.2018
The new Typeform—what took so long?
It’s finally arrived. Here’s all the tips and takeaways we’ve learned on our journey to deliver Typeform version 2.
Eric Johnson | 01.2018
Flat out change: balancing structure with culture
How Typeform Engineering reshaped its horizontal structure to mimic the business of bees.
Tom Doehler | 01.2018
From pains to gains: how Sleeknote scaled their content marketing
The SaaS startup was scaling swiftly. Here’s how they maintained order and met deadlines through the rapid growth.
Sam Thomas Davies | 01.2018
How customer conversations are driving business
At Ucraft, customer feedback helps to prioritize features, create content, and build side products that feed the startup’s sales funnel.
Ana Grasic | 10.2017
Marvel’s 3-year journey to supporting 1 million users
How do you maintain stellar support during rapid growth? A design startup shares its story.
Naomi Francis | 10.2017
How Greenhouse learned to hire technical people
See how a startup used data to speed up the way they hire great technical staff.
Melissa Suzuno | 08.2017
Opening the door on the Typeform Challenge
What happens when you give staff two full days to innovate?
Eric Johnson | 07.2017
That time Kayako revamped its hiring process
When your startup begins to lose people, sometimes it’s best to start from scratch.
Adam Rogers | 07.2017
What went on at Typefest?
Go behind the scenes on how we organized and carried out our first company retreat.
Gabriela Cantu | 06.2017
Inside ProdPad’s spontaneous product culture
On burning the blueprint, opening roadmaps to customers, and acting fast on feedback.
Janna Bastow | 06.2017
How Typeform built a data team in under 6 months
On building that elusive multidisciplinary team of young, talented people with complementary skills–who also happen to get along.
Alessandro Pregnolato | 04.2017
C0d3r’s Cut: The conversational interface
Technology Imitates Art was one of our most innovative articles to date. See how the team came together to create content that talks.
Paul Campillo | 04.2017
Crazy Egg cracks open its product roadmap process
See how the startup builds products that people really want.
Jessica Tiao | 03.2017
Typeform Chat debuts on Facebook
Our new Chat feature allows you to integrate your typeforms with Facebook Messenger and gives you access to over a billion people.
Paul Campillo | 03.2017
The story behind Typeform’s first Christmas campaign
Why it’s important to remain agile throughout the entire creative process—and other lessons.
Paul Campillo | 01.2017
Why MailerLite spends on employees, not things
Do shared experiences really build better companies?
Ilma Nausedaite | 01.2017
On set with Typeform's documentary crew
How we made “Home,” our company’s first short film.
Marc Cinnani | 11.2016
Inside Typeform version 2
A 3-part series on how we’re rolling out the newest version of our product.
Milos Lalic | 11.2016
A look inside Glassdoor's work culture
The company that champions transparency and cultural positivity shares its secrets.
Marcus Alfred | 10.2016
Top tips from Piktochart to make remote teams work
How the company created a culture around employee fulfillment rather than focussing on a physical location.
Marta Olszewska | 09.2016
How Typeform reduced hiring times by 43% in two quarters
See how we moved from startup intuition to a hiring process that works in six steps.
Eric Johnson | 07.2016
Peek inside Typeform’s new office
Living walls, a barception, and a pinch of serendipity—it’s all in the photo tour.
Eric Johnson | 05.2016