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Rated 4.5 out of 5 from over 500 reviews on G2.com

Level up your lead generation strategy

So, you’ve racked up a long list of prospects? Great. But how do you sort the hot leads from the lukewarm? With this lead qualification form, you can gather valuable insight on new leads, helping you prioritize effectively and personalize your approach.

Lead qualification form FAQs:

With a slick, responsive layout and people-friendly design, this form is a great way to collect (and qualify) leads through your website.

To get started, check out our ready-made form template. You can use the questions we’ve included, or just drop in your own. Our flexible, intuitive form builder is packed with 20+ question types, helping you gather everything you need—from budget to pain points to project scope. The more info you’ve got, the better prepared you’ll be for the first contact.

Once you’ve added the finishing touches to your form, simply copy and paste the embed link into your website. You don’t need to worry about coding, either—Typeforms look great on every device.

It couldn’t be easier. In a couple of clicks, you can integrate this form with your most-used apps—from Salesforce and Zendesk to ActiveCampaign and Google Sheets.

Once you’re all set up, just sit back and watch your work flow. Integrations help you prioritize leads, trigger automatic emails, and transform data into neat spreadsheets. And that’s just the beginning.

Typeform customization example

Make it uniquely yours

Customize to your heart's content: backgrounds, Google fonts, colors, buttons, and more.

Choose from thousands of beautiful images, videos, and icons. Or use your own.

Create beautiful forms with zero coding required.

Get started — it's free

Here's what people say about us

Form builders are as old as the web, but Typeform elevates the medium substantially.

Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro

Form builders are as old as the web, but Typeform elevates the medium substantially.

Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro

Form builders are as old as the web, but Typeform elevates the medium substantially.

Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro
87% of users reported higher completion rates after switching to Typeform

How does it work?

Make a stylish form in minutes with our intuitive builder.

Choose from different question types: Multiple Choice, Rating, Opinion Scales, and more.

Take respondents down different paths based on their answers.