PRESS RELEASE — July 12, 2022

Typeform, a conversational interaction platform, has been shortlisted in the 2022 SaaS Awards program in three categories, including Best SaaS Product for Sales and Marketing, Best SaaS Product for Small Business / SMEs, and Best UX / UI / Design in a SaaS Product.

Now in its seventh year of celebrating software innovation, the Software Awards program accepts entries worldwide, including the US, Canada, Australasia, EMEA and UK.  

Head of operations for the SaaS Awards, James Williams, said: “Innovative technologies have always driven industry forward, and having disrupted the software business, SaaS continues to mature as a key driver for sustained improvement across manifold verticals.SaaS technologies are now part of successful business DNA.” 

“To be recognized across three categories in the SaaS Awards is an immense honor," said Joaquim Lechà, CEO at Typeform. “It demonstrates our team’s relentless commitment to serving the needs of our customers, as well as our unwavering focus on Typeform’s mission to bring people closer as we help build a world of more personal business relationships through engaging conversations at scale.”  

“Continuing to evolve, this year we’ve seen a raft of truly remarkable software solutions, making it extremely difficult for our team to eliminate candidates at the shortlist stage," said Williams. "The shortlisted candidates announced today, however, have proven to be truly innovative thinkers in the SaaS industry, whether they’re freshly-funded disruptors or established names.” 

Typeform’s inclusion on the 2022 shortlist recognizes the company’s excellence in several key categories: 

Best SaaS Product for Sales and Marketing

Typeform offers engagement solutions that transform traditional online interactions into intuitive, conversational experiences. Typeform’s thoughtfully designed, people-friendly forms, quizzes, surveys, and asynchronous video solutions more effectively engage audiences to accelerate growth, drive leads and enhance loyalty. More than 500 million interactions occur in typeforms every year, giving marketers high-quality data with seamless integration across hundreds of business-critical apps and tools including Slack, Salesforce, and Google Analytics to name a few.

Sales and marketing teams use Typeform to make deeper personal connections with customers at scale through thoughtful and efficient design of both product functionality and brand aesthetic. Simple, beautiful, personalized interfaces can easily integrate throughout the marketing stack and connect with existing data and workflows — as a result, marketers can gather better feedback, build stronger brand affinity, and accelerate business growth at every point of the brand experience. 

Best SaaS Product for Small Business / SMEs

Typeform empowers more than 125,000 customers to build long-lasting personal relationships with their audiences, make data-driven decisions that drive growth and showcase their brand, including hundreds of entrepreneurs and small businesses that have used Typeform to create, manage, launch, and optimize online interactions with their audiences easily and quickly across every digital touchpoint, all without having to write a single line of code. 

Businesses of all sizes can nurture their deep personal connections with customers as they scale thanks to thoughtful and efficient design of both product functionality and brand aesthetic. By offering tools that combine the superpowers of both a developer and a designer, Typeform dramatically lowers time-to-value so that even resource-constrained businesses can start providing amazing online, asynchronous interactions with their customers, taking them on conversational journeys and seeing results right away.

Best UX / UI / Design in a SaaS Product

Typeform’s best-in-class UX and UI elevate the quality of digital experiences by emphasizing humanity in every brand interaction, combining the impact of top-tier design and functionality with fully customizable business-critical solutions that can be deployed without complexity or coding, helping businesses put people at the heart of the conversation. 

Compared to other engagement tools, Typeform stands out because of its singular focus on helping its users bring people in by being more human. By capturing the experience of a conversation with a friend, Typeform interactions create a more powerful and lasting connection with respondents, which makes prospects more likely to become customers, and turns customers into promoters. Leveraging conversational design principles and personalized features, Typeform powers on-brand, multi-channel digital interactions at scale, all while making the process feel like a personal conversation rather than a basic form thanks to dynamic, beautifully designed interfaces. 

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SaaS Awards finalists will be announced on Tuesday 23 August 2022, with the ultimate category winners announced on Tuesday 13 September 2022.

To view the full shortlist, please visit: https://www.cloud-awards.com/2022-saas-awards-shortlist/.

About Typeform

Typeform is a no-code SaaS platform with thoughtfully-designed tools that help companies grow their business by engaging with their audience. Offering people-friendly forms, quizzes, surveys, and asynchronous video solutions, Typeform turns digital interactions into human connection. Launched in 2012, Typeform drives more than 500 million digital interactions per year and integrates with hundreds of other business-critical tools like HubSpot, Calendly, and Slack, to name a few. Typeform is headquartered in Barcelona, Spain with an office in San Francisco, California, and has a globally-distributed workforce of over 450 people. For more information, visit www.typeform.com.  

About the SaaS Awards  

The SaaS Awards is a sister program to the Cloud Awards, which was founded in 2011. The SaaS Awards focuses on recognizing excellence and innovation in software solutions. Categories range from Best Enterprise-Level SaaS to Best UX or UI Design in a SaaS Product.  

Winners are selected by a judging panel of international industry experts. For more information about the Cloud Awards and SaaS Awards, please visit https://www.cloud-awards.com/.  

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