Want to conduct a survey online?
Of course you do.
Conducting an online survey allows you to collect valuable insights into your customers and gain data in real time. Not only will you be able to learn from your results, you’ll be able to turn your data into useful content to further engage with your audience.
Whatsmore, if you choose to publish your survey results, you could establish yourself, and your business, as a thought-leader in your industry.
Don’t get too excited now.
So, if this sounds up your street, read on. But first:
An online survey is a series of questions given to a target audience known as a sample, that can be filled out digitally.
They usually come in the design of a web form with a database for collecting and storing the answers in.
Now, thanks to technology, it’s easier than ever to conduct a survey for research. But that doesn’t mean you should dive straight into it—if it’s not done correctly, you could waste time and money.
Now no one likes to waste time AND money.
Getting started with online surveys is pretty easy when you follow these 7 simple steps:
1. Decide on your research goals
2. Create a list of questions
3. Invite the participants
4. Gather your responses
5. Analyse the results
6. Write a report
7. Apply what you have learned
Now, let’s look at them in more detail:
There you have it, conducting a survey online is pretty straightforward and cost-effective.
A simple survey, that’s not too long and is targeting a specific demographic, is something that all businesses can use.
But while it’s simple, the results that could be gained could help inform incredible important decisions about your business.
If you haven’t surveyed your customers yet—what are you waiting for?