Customer Satisfaction Survey Template

Measure and improve customer satisfaction with a beautiful online survey

Easily build your online survey from scratch or save time with this fully customizable template.

Impress your customers with an interactive survey that looks and works great on any device.

Ask one question at a time and use images throughout. Filling out your survey will be a breeze.

How can I measure customer satisfaction?

First, choose the best moment to do it. Like pizza at a company-wide meeting, you gotta strike while the slice is hot. Just delivered your service or product? Send a survey while it’s fresh in their minds. Got a user segment who’ve been using your service for a few weeks? Check in with them to avoid churning. You’ll need plenty of data, which means plenty of responses. Remember—survey fatigue is a real illness. OK, maybe not. But think about all the surveys you’ve skipped over. Yours has got to stand out, and that’s where Typeform can help out. The one-question-at-a-time approach feels more conversational, and engages customers in a way traditional forms don’t.

What should my customer satisfaction survey include?

Measuring client satisfaction is not as straightforward as, say, measuring your revenue. That’s why your customer satisfaction survey questions need to be carefully designed. Avoid survey questions that can be interpreted in different ways and stick to hard facts. Ask demographic survey questions which don’t make people press the big X button. Scale questions are great because the data can be easily compared. Avoid bias—pay close attention that the language on one side of the scale matches the other (extremely dissatisfied—extremely satisfied). Show, don’t tell—if you can use images instead of text, do it. Lastly, people like to know how long something’s going to take—it’s a survey, not a novel. Good news on that front—typeforms come with a handy progress bar as default.

“Recently used Typeform to collect responses. Very easy to use, free and shows great analytics at the end of the survey. Recomended.”

Heta Desai - Digital Marketer

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