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A demographic survey is a questionnaire which can be used to measure heaps of things. They’re mainly used to find out things like—age, gender, marital status, working status, household income, education level, and ethnicity. But you can ask anything—which is relevant to your study or research, of course. Maybe you’ll find a correlation between Millennials and their cake consumption, or you could find that part-time workers tend to buy more fruit. Send out demographic survey questions which get results.
Will Liam Neeson do another action film? The answer is yes, 100%. Demographic survey responses can contain private information, so we make sure that this info is kept safe and sound—and it’s only viewed by the people who are meant to see it.
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See how Kilometer.io used a market research survey to kick-start their business idea before they even had a product.