Firmographics survey template

We're doing business market researchWhere is your business headquarters?

Europe, North America, Australia, New Zealand or Pacific Islands, Central or South America, Asia, None of these

How many locations does your company have?What is your typical annual revenue?

Under $50,000, $50,000 to $100,000, $100,000 to $500,000, $500,000 to $1 million, $1 million to $10 million, $10 million to $100 million, $100 million to $1 billion, Over $1 billion

How many employees do you have?

1-10, 10-50, 50-100, 100-500, 500-1000, More than 1000

What industry is your company in?

Education, Law, Government or Public Services, Science and Technology, Manufacturing, Finance, Media (Marketing, Advertising, Creative)

Thank you for helping us with our market research.

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Personalization sells

But you can’t personalize without data. A firmographics survey focuses on the demographics of a business, so you can better understand who you are targeting with your B2B marketing campaigns.

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Firmographics survey FAQs:

Demographics tell you about your customer persona, firmographics tell you about the companies you are selling to. They comprise of company size, location, budgets, technology solutions—anything that tells you how a business is run.

All of this information is crucial to creating a targeted marketing strategy. We know that personalized marketing is key. People don’t want to just be sold to—they want to feel understood and have their needs met. The more you know about a business, the more personalized your marketing can be.