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Rated 4.5 out of 5 from over 500 reviews on G2.com

Build better products by asking better questions

Time to check in with your target market? With this product research survey, you can collect valuable insight that’ll take your product to the next level—find out who your customers are, which competitor products they’re using, and how well their needs are being met.

Product research survey FAQs:

When you’re just starting out, paying customers for feedback isn’t always an option. This means you’ll get to use your charm, creativity, and some trusty tools to rake in those responses.

Here are 3 ways you can encourage customer feedback

  • Make your survey accessible: Embed it in your website, ping it over to them in an email, or share it on social media. Don’t be shy—cast your net wide.

  • Ask nicely: Call them by their name, keep it conversational and say how long the survey will take to complete.

  • Pick your tools wisely: With Typeform, you can ask one question at a time, recall information (like their first name) and use logic jumps to ask the right follow-up questions. All this turns a simple survey into a friendly conversation, getting you higher completion rates and happier customers.

This will vary from product to product. But in general, it’s great to gauge a customer’s first impression, ease of use, and likelihood to switch to your product from their current solution.

If you’re searching for inspiration, take a look at the template we’ve created. You can add your own questions straight in there, and customize to your heart’s content.

Typeform customization example

Make your survey shine

Get creative in our intuitive builder—pick the perfect colors, fonts, backgrounds, and more.

Bring your survey to life with over a million icons, videos, and photos. Or upload your own.

Create a stand-out survey in minutes, with zero coding skills needed. Not sure where to start?

Edit this template

Here's what people say about us

Form builders are as old as the web, but Typeform elevates the medium substantially.

Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro

Form builders are as old as the web, but Typeform elevates the medium substantially.

Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro

Form builders are as old as the web, but Typeform elevates the medium substantially.

Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro
87% of users get deeper insights with Typeform compared to their old solution

How to get started

Our intuitive builder makes survey-making simple.

Take your pick from our question type catalogue. Use closed questions for quantitative feedback, and open questions for those juicy insights.

Make it feel like you’re really listening by asking relevant follow-up questions.