Retail Store Feedback Form Template

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Give your retail experience that wow factor

When your shoppers enjoy their time in your store, they’re more likely to stay longer, and spend more. An online form helps you understand what’s missing, and how to improve. Try our retail store feedback form to gather valuable customer insights.

Retail store feedback form FAQs:

1. How do I gather retail store feedback?

Use an online form to get feedback from customers after they visit your store. You can link to your feedback form in email lists, embed it into your website, or use scannable QR codes in your store for direct access. Sending it to customers after they’ve made a purchase is popular. You can also ask sales staff to remind customers of this, as well as providing incentives. Our forms are completely mobile-friendly and intuitive, so they can be taken on the go, anytime, any place.

2. What should I include in a retail store feedback form?

Ask questions that help you identify possible issues and areas to improve. Use numerical scales and star rating question types for a ‘score’, and open text questions to drill into the details. Check out our free template for some inspiration. It’s also useful to learn a bit about the shopper. You may want to better understand your customers’ demographics, or simply find out why they came into the store that day. Remember to keep it short and snappy. Your shoppers will thank you, and you’ll get a higher completion rate. Using integrations you can send your data to Google Sheets, Airtable, Slack, and more, so you get the most out of your learnings.

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Make it uniquely yours

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Johnny Rodgers

Product Architect

Slack

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Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

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Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro

Form builders are as old as the web, but Typeform elevates the medium substantially.

Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro

Form builders are as old as the web, but Typeform elevates the medium substantially.

Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro
Collect 18% more data with Typeform compared with our two main competitors in the market
How does it work

How does it work?

Make a stylish form in minutes with our drag-and-drop builder.

Choose from different question types: multiple choice, rating, opinion scale, free-form text, and more.

Take respondents down different paths based on their answers.

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