Don't just collect leads—close them.

Product recommendation quiz

You recommend. They buy.

A product recommendation quiz is one of the best ways to sell more online. And you're in the right place to find out how.

Hair care quiz interface asking if hair is frizzy with yes and no options and product recommendation

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Popular blog posts about product recommendation quizzes.

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Struggling with e-commerce engagement? Try product recommendation quizzes

E-commerce brands, are you missing this key tool to drive sales and customer engagement? See how product recommendation quizzes can help you engage customers, increase sales, and give your e-commerce brand a competitive edge.

Read on

Person wearing yellow sunglasses and orange jacket with quiz question asking about bold frame preferences

The art of writing product recommendation quiz questions for quizzes that convert

Consumers expect brands to create personalized experiences, from marketing messages to how they shop your site. We’ll show you how your e-commerce brand can personalize using highly effective product recommendation quizzes.

Read on

Bloomed flower quiz interface asking how often you purchase flowers with a pink lily image

8 product recommendation quiz examples to inspire you

Looking for product recommendation quiz examples to inspire you? Check out these eight to see what makes a great product match quiz, from a conversational flow and integrations to recall and logic that personalizes the entire experience.

Read on

Typeform product recommendation playbook cover titled Browsing to buying for e-commerce

product recommendation playbook

Browsing to buying: the e-commerce business playbook

Find out why 83% of B2C marketers say they use product recommendation quizzes to make sales and capture leads.

Get inspired

Real customer success stories.

Woman with curly hair sitting on couch using a tablet with art on the wall behind her

curlmix’s quiz

Recommends the right haircare products

Hear why our partners love them

Influencers like Colin Landforce 🛠️ and Brooke 💡 The Brand Blueprint have built product recommendation quizzes with us.

Hear why our partners love them

Influencers like Colin Landforce 🛠️ and Brooke 💡 The Brand Blueprint have built product recommendation quizzes with us.

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Eric Bandholz, Founder at Beardbrand

We’ve had nearly 150,000 people take the quiz, and it’s helped us build our second most successful email list.
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Trevor P. on G2

Almost 20% of our quiz takers convert to a purchase.
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Nancy on Product Hunt

We use a Typeform quiz to learn about customer style preferences and sizes... Seeing a big boost in AOV and repeat purchases.
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Patrick Sullivan on Product Hunt

We've been using Typeform quizzes to segment our audience and tailor product suggestions in email campaigns. Seeing a nice conversion boost so far.

Try templates

Popular product recommendation quizzes for online stores.

Skin type quiz card with close-up of freckled skin and a Start button on golden background

For skincare products

Help your customers find the right product for their skin type.

Use Template

Glossy Locks hair product quiz asking about scented hair products with curly hair photo

For haircare products

Help your customers find the right product for their hair type.

Use Template

Roll bicycle brand quiz landing page with road bike image and Take quiz button

For sports products

Help your customers find the right product for their cycling style.

Use Template

Experience the quiz from your customer’s perspective:

Additional resources

Solutions pages, help articles, and more.

Quiz logic flow diagram showing Yes answer leading to The Smoother product recommendation

Make it easier for them to choose—and you to sell

Boost sales and collect valuable data with quizzes that recommend products your customers need—or never knew they wanted.

Find out more

Hair quiz result card recommending products for frizzy hair with selectable tags

Boost customer engagement and conversions with an epic product recommendation quiz

Shopping can be fun, but without a clear idea of what you're looking for, it can quickly become a dizzying whirlwind of choices.

Find out more

Glossy Locks product recommendation showing The Smoother shampoo bottle with buy now button

How to use quizzes to drive conversions

See how businesses use product quizzes to get to know their customers better and  grow sales in this example-filled webinar.

Watch now

Integrations

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Create unlimited quizzes, access 3,000+ templates, start getting responses.