Customer Loss Survey Template

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Customer Loss Survey
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Unfortunately “It’s not you, it’s me” isn’t something we hear often from clients

But when customers do leave you, it’s important to know why. Send a customer loss survey when you’ve been broken up with, and avoid making the same mistakes for future customers.

Customer loss survey FAQs:

1. What you can learn from a customer loss survey

This type of survey is not only a good way to learn about mistakes you’ve made, but it’s an opportunity to find out more about your competitors too.

The people with the best information are the customers who have just switched. They’ll have done all the research and spoken to your competitors about what they can offer. Make sure to include questions that’ll help you understand your market position, and how you can compete

2. Learn from your mistakes

There’s no better way to learn about what you’ve done wrong, than from an ex-customer. Use this survey to really dig into the detail, and understand why you were selected as a provider in the first place, and what happened along the way to make them leave you.

Remember this exercise isn’t about getting the customer back. They’re less likely to give you honest answers if they feel it is just a sales ploy.

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Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro

Form builders are as old as the web, but Typeform elevates the medium substantially.

Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro

Form builders are as old as the web, but Typeform elevates the medium substantially.

Johnny Rodgers

Product Architect

Slack

We’ve received 3x the responses using Typeform than from a professionally commissioned market research study

Kate Donhoe

Head of Product Marketing

Pitch

Leads from the Typeform integration were twice as likely to convert.

Tobias Wasmer

Marketing Manager @ Volvo Cars

Volvo

You used to need developers to do all this. Not anymore.

Kyle Maltz

Chief Operating Officer

Dollar Flight Club

Typeform is a production-grade system for our entire growth funnel.

Gaurav Vohra

Head of Growth

Superhuman

Typeform helps me attract more responses and a higher response rate than other tools.

Rand Fishkin

CEO + Founder

SparkToro
Collect 18% more data with Typeform compared with our two main competitors in the market

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