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Opinions & Expertise

The psychology behind surveys: How to design questions that get results

What happens when you apply a little psychology magic to surveys? Tammy Duggan-Herd—HubSpot Sr. Marketing Manager and Social Psychology Ph.D.—shares 14 proven principles to help you write survey questions that actually get answered.

Typeform | 01.2024

Tips

Advanced survey techniques: what we use at Typeform and why it works for us

We interviewed Typeform Data Analysts Joran van Heugten and Francesco Mora to take a deeper dive into the world of survey analysis. Jump into the minds of our internal experts and walk away with proven techniques you can employ on your next project.

Typeform | 09.2023

Product

Meet Gordon Pretorius: Typeform's New CTO

The recently-appointed Chief Technology Officer discusses his rise to the role, the current (and future) landscape of tech, and what's in store for Typeform.

Kevin Branscum | 03.2023