Opinions and Expertise
Opinions and Expertise
Learn from industry experts and explore diverse perspectives about what’s trending in our space.
Opinions and Expertise
A human approach to employee engagement: Shifting from metrics to cultural mindset
Want true employee engagement? Stop approaching feedback as a checklist or metric to track. Build a culture that leads with curiosity and seeks continual improvement based on real employee feedback. The right employee engagement survey can be one of your most powerful tools.
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Opinions and Expertise
What event feedback surveys tell you (and what they don’t)
Event feedback can be a goldmine of useful insights to create better future events—but only if you know what it's telling you. See how to interpret event feedback surveys for more accurate analysis that you can use to make your next event even more successful.
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Opinions and Expertise
Post-event feedback: A strategic tool for better attendee experiences
The post-event feedback survey is the key to creating better events—but only if you do it right. Approach post-event feedback as a strategic differentiator to start designing events that resonate with your audience, get rave reviews, and drive real results.
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Opinions and Expertise
Get more sign-ups: Typeform’s high-converting registration form checklist
You’ve planned an event you know your audience will love—but how do you get them to register for it? Use our high-converting registration form checklist to create an effortless sign-up experience and turn visitors into attendees.
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Opinions and Expertise
Why e-commerce brands need to embrace product recommendation quizzes
Customer expectations for individual, tailored shopping experiences are at an all-time high—the e-commerce brands delivering those personalized interactions are the ones winning big. And they’re doing it with product recommendation quizzes. See how you can, too.
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Opinions and Expertise
The power of quizzes: How e-commerce brands can win big with personalization
Product recommendation quizzes are fun for shoppers, but they’re an even more powerful tool for marketing and personalization for e-commerce small businesses. See how to leverage these quizzes for data collection, personalization, and more.
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Opinions and Expertise
From transactional to emotional: The psychology behind customer loyalty
Want more loyal customers? Dust off your psychology book. Customer loyalty is all about building an emotional connection and trust with your customers. Oh, and the psychological triggers that turn casual shoppers into raving fans.
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Opinions and Expertise
The beginner's guide to building a customer success strategy
A comprehensive customer success strategy can break down customer data silos, improve sales and marketing efforts across the organization, and provide a better, more consistent customer experience. Here's how to build a customer success strategy.
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