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Discover new features, fresh ideas, and what’s next at Typeforum 2025 📣

Eric Johnson

Eric is a researcher, writer, educator, and content consultant—nurtured in academic research positions and high-growth startup experience

Eric Johnson

Opinions and Expertise

Lost on a beach: an interview with designpreneur Tomas Laurinavicius

Wake up to a sunrise in Thailand. Explore new and ancient Europe. Pull papaya right off a tree in Central America. Six months here, three months there. All while working 5.5 hours a day. Behold the lifestyle of Tomas Laurinavicius.

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Eric Johnson

Opinions and Expertise

Machines or Humans: who’s cracking the language barrier?

Perfect translations to any language in an instant? We spoke with Unbabel CEO Vasco Pedro on how they do this, and the future of brain-machine interfaces.

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Eric Johnson

Opinions and Expertise

Typetalks presents: digital marketing maverick David Berkowitz

Getting insights from data, storytelling vs. storymaking, and how he'd spend your $10,000.

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Eric Johnson

Opinions and Expertise

Typetalks presents: Nir Eyal on tech habits and sushi rules

A chat with behavioral designer and Hooked author on conversational interfaces, assistant-as-app, and the future of tech. <br>

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Eric Johnson

Guides

Customer Success: nearly everything you need to know

Before, you celebrated when the sale was made. Now the sale is when the real work starts. Ready to build a better relationship with your customers?

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Eric Johnson

Opinions and Expertise

Zapier CEO Wade Foster on creating sticky startups

Zapier lets you connect over 1,000 apps with just a few button clicks. But who’s the architect behind this bridge-building app?<br>

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Eric Johnson

Tips

17 strategies from customer success experts

Customer journey, onboarding, feedback, communications, strategy, hiring, tools, even exit surveys. It's all here, straight from the people who know customer success best.<br>

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Eric Johnson

Inside Story

Opening the door on the Typeform Challenge

What happens when you give staff two full days to innovate?<br>

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Eric Johnson

Customer

How HubSpot built a viral, lead-generating app with Typeform

Using an engaging, conversational interface, thousands of marketers easily create their buyer personas.<br>

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Eric Johnson

Customer

How to turn a passion into a business with Typeform

Angelo Blot is taking his smart home technology business worldwide—without leaving his house.<br>

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Eric Johnson

Customer

How Santa automated the Christmas wish list [video]

By replacing handwritten letters, the world’s favorite toymaker optimized his ordering, production, and distribution process.<br>

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Eric Johnson

Customer

How to manage properties using Typeform

See how The Community Co handles repairs, complaints, and other everyday issues at the push of a button.<br>

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Eric Johnson

Opinions and Expertise

7 surveys to grow your business fast

Business need a boost? Rule number one: don't make it harder than it needs to be. You just need to ask the right questions to the people who matter most.

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Eric Johnson

Customer

15 ways to use Typeform for customer success [templates]

Need a better way to interact with customers? A more effective way to run your CS team? It’s all here. <br>

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Eric Johnson

Customer

Meet the conversational cupid behind ‘First Dates’ matchmaking

Here’s how First Dates’ social media team used Typeform to track down seeking singles for their hit TV show.<br>

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Eric Johnson

Ask Awesomely

Typetalks presents: Customer Success Expert Shep Hyken

What is customer success and why should you care? We sat down with one of the most recognizable experts on customer service to find out.

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Eric Johnson

Inside Story

How Typeform reduced hiring times by 43% in two quarters

See how we moved from startup intuition to a hiring process that works in six steps.<br>

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Eric Johnson

Inside Story

Peek inside Typeform’s new office

Living walls, a barception, and a pinch of serendipity—it’s all in the photo tour.<br>

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Eric Johnson

Guides

Lead Generation: nearly everything you need to know

Exchange value, establish your audience, and hook them at hello - this is how you build a sales funnel that converts leads to customers.

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Eric Johnson

Customer

How Forbes finds the best talent for their 30 Under 30 list

A simple typeform collects nominations to select 600 of the best and brightest young leaders.<br>

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Eric Johnson

Customer

Can you make a living doing what you love?

Dina Rodriguez set up an online shop and monetized her passion.<br>

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