First things first, say thanks for coming along. By showing guests you appreciate them, you build trust right from the get-go. And we all know, a little empathy goes a long way.

Then, start weaving in some questions. Here’s what we’d recommend:

Use a mix of open and closed questions Closed questions like Ratings, Opinion Scales, and Yes/Nos give you quantitative data you can quickly draw conclusions from. Pair these with well-timed Long Text questions that give guests space to spill the beans. Then you’ve got yourself a winning form that’ll get you more actionable data.

Ask appropriate follow-up questions Typeform’s question branching feature lets you take respondents down different paths based on their answers. This means they won’t waste time answering irrelevant questions. It also creates a more personal experience, and turns an evaluation form into a friendly chat.

Use our pre-made template as a base We’re sure you’ve got better things to do than build a form from scratch. That’s why we’ve created this template for you. It’s full of open and closed questions, branching question paths, and a slick design that ties it all together. All that’s missing is your personal touch. Start playing with our intuitive form builder and create your perfect form in minutes.

Post-anything evaluations are notoriously time-sensitive. You want to gather feedback when the event is fresh in peoples’ minds. If too much time passes, their willingness to respond dwindles and great suggestions slip through the cracks. And, bam—there goes an opportunity for growth.

So, send out this post-event evaluation no more than 24 hours after the event. Offering an incentive in exchange for feedback won’t hurt either—try offering a discount for your next event or a surprise thank-you gift in the mail.

Before you hit ‘share’, hook the finished form up to your most-used apps. We’ve got heaps of handy integrations that automate your admin tasks, from Mailchimp and Google Sheets to Slack and Asana. These take care of time-consuming manual work, like sending automatic thank you emails or copy-pasting responses into spreadsheets. They also make it easier to visualize results and form a plan of action faster.

Want to level up your evaluation process? Pair this evaluation form with our pre-event survey to see how well you met guests’ expectations.