Skip to main content

Value proposition survey template

What does your product offer to your customers? Find out with a survey

Value proposition survey template

Works great on every device.
Start with this template
Value proposition survey template FAQs:

Understanding your product, and how it is perceived by customers is key to creating a value proposition. You need to articulate what problem it solves for the customer, as well as the key benefits.

But why do you need a value proposition in the first place? It helps focus your marketing messaging. If your customers could take away just one thing from your product, what would it be? There’s no better way to find out than with a survey.

Collecting survey responses is the first step in creating a value proposition.

Your value proposition survey should speak to the customer, and seek to understand how they view the product, and what obstacles it is helping them overcome.

Once you’ve collected the responses, we’ve made it easy to analyze them with your team. You can download a shareable report, or export your data into a spreadsheet.

Get inspired by relevant templates and categories

3200+ Templates, 300+ Integrations

Jobs to Be Done Survey

Jobs to Be Done Survey

Feature requests tell you what customers want, not the task they needed your product to solve. Learn what jobs they were trying to accomplish, what they tried before, and what made them choose your product in one survey.

View template

Win Loss Survey

Win Loss Survey

Ask prospects and customers directly why they chose your product or walked away. Collect decision factor rankings, competitive ratings, and process feedback in one survey.

View template

Media Consumption Survey Questions

Media Consumption Survey Questions

Build content strategy on real data. Collect media format preferences, platform habits, and consumption patterns in one organized survey.

View template

Product Testing Survey Questions

Product Testing Survey Questions

Stop collecting product feedback through Slack threads and informal calls. Gather usability ratings, bug reports, and feature feedback in one organized survey.

View template

Survey on the Internet

Survey on the Internet

The way people use the internet decides whether your ads land and your site works. Collect input on the devices they use, the sites they visit, and their online habits.

View template

Competitor Survey

Competitor Survey

Your customers compare you to rivals you might not even be watching, and quietly pick a side. Collect input on why buyers choose you, choose competitors, or switch between you.

View template

With Typeform, you can 
customize everything

Change text, colors, and even logos to match the look and feel of your brand. Then embed forms smoothly onto web and email.

Make forms feel effortless to fill out. Pace questions, call people by their name, and adapt the flow based on the data they share.

Stay efficient by connecting forms to your workflow. Typeform integrates with 300+ tools including Slack, Zapier, and HubSpot.

Glossy Locks brand collage with logo, typography, star rating, hair combing photo, and color palette
Glossy Locks hair quiz on mobile showing product recommendations for The Mask and The Serum
Typeform to Slack integration diagram showing product rating data flowing to a feedback channel

Access 3,000+ templates